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Franchise & business opportunity

Men's fashion.
Built for business.

A complete men's fashion retail system, backed by brand, products, technology, marketing and ongoing business support.

Bemount, from ₹5 Lakh
Comparable brands, from ₹20 Lakh
A Bemount storefront at dusk
Where this sits in the market

Most menswear franchises in India start between ₹20 lakh and ₹1 crore.

Bemount Start opens at ₹5 Lakh with the same support system behind it, brand, store, inventory, technology, marketing and training. Figures below are published entry investments for comparable menswear and fashion franchises.

Bemount Start ₹5 Lakh Compact premium format, full support system Bemount franchise document
Turtle ₹20–30 Lakh Menswear, 800–1,000 sq ft typical Franchise India
Peter England ₹30 Lakh Menswear, around 1,200 sq ft Franchise India / SMERGERS
Being Human ₹60–80 Lakh Fashion, setup, inventory and training Franchise India
Louis Philippe ₹80–100 Lakh Premium menswear, location dependent Published franchise listings

Competitor figures are published entry investment ranges and vary by city, store size and format. Bemount investment is indicative and varies by location, store size and other factors.

Choose your scale

Four formats. One system behind all of them.

Start small, build strong, scale smart. Every format carries the same eight parts of the business, what changes is the size of the store and the depth of the range.

Entry format A Bemount Start store interior Plan 01

Bemount Start

₹5 Lakh

Begin your Bemount journey

Your entry into premium men's fashion retail. A compact, professionally supported Bemount retail format designed for entrepreneurs ready to build their first premium men's fashion business.

  • Compact premium store
  • Curated core inventory
  • Essential store branding
  • POS / Technology
  • Basic marketing launch
  • Training & operations support
Enquire about Bemount Start
A Bemount Grow store interior Plan 02

Bemount Grow

₹10 Lakh

Build a larger retail format

Step into a bigger Bemount business. A growth-ready men's fashion retail format with broader inventory, stronger store presence, connected technology and expanded franchise support.

  • Larger retail environment
  • Broader inventory
  • Footwear & accessories
  • Enhanced store fabrication
  • Technology & CRM
  • Marketing campaigns
  • Staff training & support
Enquire about Bemount Grow
A Bemount Signature store interior Plan 03

Bemount Signature

₹25 Lakh

Create a complete fashion destination

A complete men's fashion destination. A full-scale Bemount retail format combining deeper inventory, broader categories, premium store experience, connected technology and comprehensive business support.

  • Full-scale premium showroom
  • Extensive apparel & footwear
  • Accessories, essentials & grooming
  • Advanced store interiors
  • Technology & customer analytics
  • Marketing & visual merchandising
  • Management & operational support
Enquire about Bemount Signature
A Bemount Elite store interior Plan 04

Bemount Elite

₹50 Lakh

Build the flagship experience

The Bemount flagship experience. A premium flagship retail format built for entrepreneurs who want to establish Bemount as a complete men's fashion and lifestyle destination in their market.

  • Large premium flagship store
  • Complete men's lifestyle range
  • Eyewear, grooming & lifestyle
  • Premium fixtures & experience
  • Advanced technology systems
  • Large-scale marketing support
  • Strong CRM & business support
Enquire about Bemount Elite
Compare the formats

The same eight questions, answered by every plan.

What you get Bemount Start ₹5 Lakh Bemount Grow ₹10 Lakh Bemount Signature ₹25 Lakh Bemount Elite ₹50 Lakh
Store setup Basic premium store design + branding Enhanced premium store design + branding Premium store design + branding + layout ,
Fabrication Essential fixtures + signage + display setup Fixtures, signage & display infrastructure High-quality fixtures + display setup ,
Inventory Curated Bemount core men's fashion inventory Broader curated Bemount men's fashion inventory Extensive Bemount inventory ,
Technology POS + inventory management system POS + inventory + customer data system POS + inventory + analytics ,
Marketing Launch creative + initial marketing support Launch + digital + local marketing support Launch campaign + ongoing support ,
Training Product + sales + store operations training Product + sales + operations training Product + sales + leadership training ,
Management Operational guidance + SOP support Store operations + SOP + performance support Operational guidance + SOP support ,
Customer Basic CRM + customer engagement CRM + offers + engagement programs CRM + loyalty + engagement ,
Flagship store , , , Large format premium store with maximum brand visibility
Extensive inventory , , , Complete range across apparel, footwear, accessories & more
Advanced technology , , , Integrated POS, inventory, CRM, analytics & business intelligence
360° marketing , , , National + local marketing, digital campaigns & brand promotions
Training ecosystem , , , Comprehensive training for you & your team across all functions
End-to-end support , , , Operational guidance, SOPs, store audits & growth mentoring
Customer engagement , , , CRM, loyalty programs, offers & data-driven customer engagement
Business planning , , , Market analysis, financial planning & store viability support
More than a franchise

A complete men's fashion business system.

Everything you need to launch, operate and grow a premium men's fashion store, under one brand.

A Bemount store interior with staff serving a customer

Brand

A consistent premium men's fashion identity.

Store

Designed, branded and structured for retail.

Inventory

Core categories plus flexible assortment planning.

Technology

Technology that connects store, product and customer.

Marketing

Launch, digital, local and seasonal marketing support.

Training

Product knowledge, sales, styling and service training.

Management

Operational guidance, SOPs and continuous business support.

Business support

End-to-end support to build, operate and grow your business.

Customer

CRM, loyalty and customer engagement that drives repeat business.

Store design & layout
Store design & layout
Inventory & replenishment
Inventory & replenishment
Staff training & guidance
Staff training & guidance
Business tools & technology
Business tools & technology
The range you carry

A fixed core, and a range you shape to your market.

Bemount core range, shirts, trousers, denim and footwear

Core categories

The essentials that define every Bemount store.

  • Shirts
  • T-Shirts
  • Polos
  • Trousers
  • Jeans
  • Formalwear
  • Casualwear
  • Footwear
  • Belts
  • Wallets
  • Socks
  • Essentials
Bemount add-on range, accessories, eyewear, grooming and seasonal wear

Flexible add-ons

Chosen for your location, customer profile and business strategy.

  • Pajamas
  • Innerwear
  • Slippers
  • Sandals
  • Bags
  • Sunglasses
  • Optical frames
  • Watches
  • Fragrances
  • Deodorants
  • Grooming
  • Seasonal wear
  • Ethnicwear & occasionwear
Your franchise journey

From first conversation to open doors.

Two business partners shaking hands inside a Bemount store
  1. 01 Discuss Understand the opportunity.
  2. 02 Select Choose your franchise format.
  3. 03 Plan Plan store, assortment & market.
  4. 04 Build Create the Bemount retail environment.
  5. 05 Launch Launch with marketing support.
  6. 06 Grow Operate, optimise and expand.
Let's build the next Bemount together

Become a Bemount franchise partner.

Tell us where you want to open and which format interests you. We will come back with the numbers for your city, your store size and your market.

Bemount branded packaging and collateral